WESTSIDE Together

Analytics Reports

WESTSIDE Together

Quarterly Communications & Analytics Report — Q1 2026
Period: January 1, 2026 – March 31, 2026  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

2,105 Website Sessions -43% vs Q4 2025
1,798 Active Users -42% vs Q4 2025
18,873 Google Impressions +47% vs Q4 2025
37,505 FB Unique Reach -61% vs Q4 2025
+104 Net FB Followers 121 gained, 17 lost
341 Organic Search Clicks -10% vs Q4 2025
Wins: Google Search impressions (18,873) up 47%.
Watch: Facebook engagements (4,806) down 70%; Facebook reach (37,505) down 61%; Facebook net followers (104) down 47%.
Note: Instagram account was dormant this quarter.
Note: Zero Klaviyo campaigns sent this quarter (down from 13 in Q4 2025).

Quarter-over-Quarter Trends

Website & Search

MetricQ2 2025Q3 2025Q4 2025Q1 2026
Sessions1,5131,4453,6962,105
Active Users1,2059443,0851,798
Engagement Rate40.1%42.8%23.0%21.3%
Pageviews2,4752,5834,9392,761
Google Impressions5,0289,56412,86918,873
Google Clicks124271377341
Avg Search Position17.816.911.011.4

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025Q1 2026
FB Unique Reach———————————6,85135,64235,08051,55896,87737,505
FB Engagements——————————3,3827,2742,7743,2795,99416,2274,806
FB Net Followers——————————+53+111+42+43+66+197+104
FB Page Views——————————2,1991,6881,0531,3522,1622,9041,562
IG Followers304

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025Q1 2026
Klaviyo Campaigns00000000004441017130
Gmail Sends (whatsup@)00000000003441625242934

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025Q1 2026
collaborative@00000000000000200
board@00000000000001100
team@00000000000001000
press@00000000000000020
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025Q1 2026
Photos Uploaded00000000000007,65779178427
Videos Uploaded000000000000013716332
Total Views000000000000042,80411,89912,107517
Albums Created2713917724141162166100

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025Q1 2026
Posts Published01054221222212361

All-Sender Google Group Activity

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025Q1 2026
business@00000000000000001
hort@000000000000001301
Total000000000000001302
Captured via admin@ inbox scan. Messages BCC'd to groups are not reflected — only To/CC messages appear.

Channel Detail: Website (GA4)

Top Pages

PagePageviewsUsersAvg Time (s)
/638460160
/our-work/housing/276157137
/news/26723518
/resources/14410472
/our-work/disaster/1361259
/collaborative/1239555
/about/board-team/12083109
/about/936755
/housing/7533196
/connect/554480

Traffic Sources

ChannelSessionsUsersEng. Rate
Direct1,5411,434—
Organic Search481300—
Organic Social5149—
Unassigned2311—
Referral1312—

Channel Detail: Search Console

Top Search Queries (Google)

QueryClicksImpressionsCTRPosition
westside together496971.0%1.0
west side together192479.2%1.0
westside collaborative4429.5%4.5
mcgee foundation2563.6%6.1
miss ruby's corner market2692.9%6.9
cchs westside health13360.3%8.2
charities that help with home repairs near me1425.0%7.8
churches that help with home repairs near me1250.0%4.0
healthright westside1941.1%7.0
rent to own programs for low income families11100.0%3.0

Channel Detail: Facebook

Q1 2026 Summary

MetricValue
Unique Reach37,505
Post Engagements4,806
Page Views1,562
New Followers121
Unfollows17
Net Follower Growth+104
Current Followers3,467

Top Posts — Q1 2026

DateExcerptReachClicksReactions
January 04, 2026As we start the first full week of 2026, we’re excited to introduce Joi Oden, WE…9,285861420
March 18, 2026We are so excited to share that Westside Together has been awarded funding from …6,054311131
March 03, 2026Our Executive Director had such a wonderful time on Saturday at the Annual Heart…2,219417120
March 07, 2026📚✨ As we close out another busy week, we also want to celebrate Read Across Amer…1,806499135
February 25, 2026Today we attended Black Policy Day at the West Virginia State Capitol. Black P…1,684322105

Channel Detail: Instagram

Instagram was dormant in Q1 2026. Zero posts were published during the quarter. The account (@westsidetogether) was in transition from prior management. Current status: 304 followers, 175 historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in Q1 2026.

ListSubscribers
Collaborative Partners265
Residents171

Gmail (whatsup@westsidetogether.org)

34 emails sent in Q1 2026 (after filtering automated traffic).

Top Recipients

RecipientMessages
westsidetogethercwv@gmail.com14
handrews@biblecenterchurch.com13
revnself@gmail.com9
amewlcc@gmail.com9
kckastan@msn.com9
TeamTecHipHop@gmail.com9
lbritton@wvhealthright.org8
aspireprojectwv@gmail.com8
tiffany@westsidetogether.org8
joi@westsidetogether.org8

Channel Detail: Google Groups

Group Inventory

GroupFull NameMembersMessages (Q1 2026)
board@WST Board8—
business@Implementation Team - Small Business261
classroom_teachers@Classroom Teachers0—
collaborative@Westside Collaborative273—
communications@Implementation Team - Resident Engagement19—
disaster@Implementation Team - Disaster Planning & Response23—
families@Implementation Team - Family Support42—
hort@Implementation Team - HORT221
hort2@HORT2—
press@Press128—
team@WST Team5—
Total5482
Note: Group activity is captured by scanning the admin@ inbox for messages addressed To/CC each group. Messages BCC'd to groups are delivered but not reflected in these counts.

Channel Detail: Flickr

Q1 2026 Summary

MetricValue
Photos Uploaded27
Videos Uploaded2
Total Views (quarter uploads)517
Albums Created0
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Top Photos by Views — Q1 2026

TitleViewsDate Taken
What's Up Westside Deliveries602025-06-18
What's Up Westside Deliveries312025-06-18
IMG_2044212026-01-13
IMG_2014212026-01-13
Joi Oden192026-01-13
IMG_2011182026-01-13
IMG_2161182026-01-13
IMG_2283182026-01-13
What's Up Westside Deliveries182025-06-18
IMG_2274172026-01-13

Channel Detail: Blog

Q1 2026 Summary

MetricValue
Posts Published1
Total Posts on Site39

Posts — Q1 2026

TitleCategoryDate
At the Table Together: West Side Community Dinner Supports John 6 Food PantryArticles2026-02-15

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q1-2026/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q4 2025
Period: October 1, 2025 – December 31, 2025  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

3,696 Website Sessions +156% vs Q3 2025
3,085 Active Users +227% vs Q3 2025
12,869 Google Impressions +35% vs Q3 2025
96,877 FB Unique Reach +88% vs Q3 2025
+197 Net FB Followers 225 gained, 28 lost
377 Organic Search Clicks +39% vs Q3 2025
Wins: Active users (3,085) up 227%; Facebook net followers (197) up 198%; Facebook engagements (16,227) up 171%.

Quarter-over-Quarter Trends

Website & Search

MetricQ2 2025Q3 2025Q4 2025
Sessions1,5131,4453,696
Active Users1,2059443,085
Engagement Rate40.1%42.8%23.0%
Pageviews2,4752,5834,939
Google Impressions5,0289,56412,869
Google Clicks124271377
Avg Search Position17.816.911.0

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025
FB Unique Reach———————————6,85135,64235,08051,55896,877
FB Engagements——————————3,3827,2742,7743,2795,99416,227
FB Net Followers——————————+53+111+42+43+66+197
FB Page Views——————————2,1991,6881,0531,3522,1622,904
IG Followers304

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025
Klaviyo Campaigns0000000000444101713
Gmail Sends (whatsup@)000000000034416252429

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025
collaborative@0000000000000020
board@0000000000000110
team@0000000000000100
press@0000000000000002
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025
Photos Uploaded00000000000007,657791784
Videos Uploaded00000000000001371633
Total Views000000000000042,80411,89912,107
Albums Created271391772414116216610

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025
Posts Published0105422122221236

All-Sender Google Group Activity

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025
hort@00000000000000130
Total00000000000000130
Captured via admin@ inbox scan. Messages BCC'd to groups are not reflected — only To/CC messages appear.

Channel Detail: Website (GA4)

Top Pages

PagePageviewsUsersAvg Time (s)
/1,08081348
/housing/443253118
/resources/32721564
/news/30219540
/about/24214598
/best-of-the-west/5-students-cta/24219262
/collaborative/22615791
/disaster/19913651
/connect/18713548
/collaborative/shared-resources/13710261

Traffic Sources

ChannelSessionsUsersEng. Rate
Direct2,4962,272—
Organic Search567320—
Organic Social372355—
Paid Social9792—
Unassigned6937—
Referral3024—
Email41—

Channel Detail: Search Console

Top Search Queries (Google)

QueryClicksImpressionsCTRPosition
westside together8011172.1%1.0
west side together224944.9%1.0
mcgee foundation5726.9%7.9
miss ruby's corner market51513.3%6.5
free home repair for low-income2219.5%5.3
west side collaborative21311.5%2.1
westside home repair2633.3%9.2
cabin creek dental1714.3%10.4
carol hines11100.0%10.0
charities that help with home repairs11100.0%2.0

Channel Detail: Facebook

Q4 2025 Summary

MetricValue
Unique Reach96,877
Post Engagements16,227
Page Views2,904
New Followers225
Unfollows28
Net Follower Growth+197
Current Followers3,362

Top Posts — Q4 2025

DateExcerptReachClicksReactions
October 14, 2025🍗 West Side’s Own Miss Carol Wins “Best of the West”! 🏆 📍 Catch her while you c…14,0963,051867
November 28, 2025🎄 The West Side has a tree at Holly Jolly Brawley — and it might be the most col…5,8611,263189
October 08, 2025💼 Small businesses, entrepreneurs, and West Side neighbors — we want to hear fro…4,21178394
December 13, 2025A new documentary about the West Side is ready to share with neighbors this Sund…3,867239154
December 08, 2025🌟 Congratulate Tiffany Tyson — Westside Together Foundation’s New Executive Dire…3,370549541

Channel Detail: Instagram

Q4 2025 Summary

MetricValue
Followers304
Reach1,338
Profile Views47
Website Clicks2
Media Count175

Channel Detail: Email

Klaviyo

13 campaign(s) sent in Q4 2025.

Gmail (whatsup@westsidetogether.org)

29 emails sent in Q4 2025 (after filtering automated traffic).

Top Recipients

RecipientMessages
westsidetogethercwv@gmail.com10
whatsup@westsidetogether.org10
westsidevista@westsidetogether.org3
mavery@newwv.coop2
g.lawson@wvhub.org2
press@westsidetogether.org2
mavery@westsidetogether.org2
cddavis201516@gmail.com1
carolynsueyoung@gmail.com1
al473tango@yahoo.com1

Channel Detail: Google Groups

Group Inventory

GroupFull NameMembersMessages (Q4 2025)
board@WST Board8—
business@Implementation Team - Small Business26—
classroom_teachers@Classroom Teachers0—
collaborative@Westside Collaborative273—
communications@Implementation Team - Resident Engagement19—
disaster@Implementation Team - Disaster Planning & Response23—
families@Implementation Team - Family Support42—
hort@Implementation Team - HORT22—
hort2@HORT2—
press@Press128—
team@WST Team5—
Total5480

No group email activity detected in Q4 2025. Group communication may be occurring via BCC (not captured) or through other channels.

Note: Group activity is captured by scanning the admin@ inbox for messages addressed To/CC each group. Messages BCC'd to groups are delivered but not reflected in these counts.

Channel Detail: Flickr

Q4 2025 Summary

MetricValue
Photos Uploaded784
Videos Uploaded33
Total Views (quarter uploads)12,107
Albums Created10
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q4 2025

TitlePhotosVideosViewsEvent Date
Charleston Land Reuse Agency Education Gathering7062025-10-07
Lot Jam 2025 at Phat Daddy's513122025-10-25
WST Disaster Resiliency & Response Team457272025-10-31
Housing Fair 2025547222025-11-01
Farm to Table Dinner at A More Excellent Way2360842025-11-13
New Executive Director Tiffany Tyson!17052025-11-18
Westside Holly Brawley Jolly Tree 2025621052025-11-23
Westside Champions Celebration 20251753472025-12-08
Best of the West Award1746122025-12-09
Owning Our Future Westside Documentary Screening200152025-12-14

Top Photos by Views — Q4 2025

TitleViewsDate Taken
Farm to Table Dinner at A More Excellent Way1492025-11-13
Housing Fair 20251372025-11-01
Lot Jam 2025 at Phat Daddy's1302025-10-25
West Side Disaster Resiliency Meeting1292025-10-31
CLRA Information Session1222025-10-07
Westside Community Health Fair 20251122025-09-06
Westside Does Holly Jolly Brawley 2025882025-11-23
Westside Champions Celebration 2025732025-12-09
Housing Fair 2025692025-11-01
West Side Disaster Resiliency Meeting 2025 Oct682025-10-31

Channel Detail: Blog

Q4 2025 Summary

MetricValue
Posts Published6
Total Posts on Site39

Posts by Category

CategoryPosts
Best of the West3
Announcements2
Articles1

Posts — Q4 2025

TitleCategoryDate
Best of the West: Dr. Shanequa SmithBest of the West2025-12-17
Best of the West: Ashley McElweeBest of the West2025-12-16
Meet Tiffany Tyson, the new Westside Together Foundation Executive DirectorAnnouncements2025-12-05
Westside Wellness: FamilyCare Health CentersArticles2025-11-24
Best of the West: 5 StudentsBest of the West2025-11-17
Be a Part of the Westside Collaborative Holly Jolly Brawley Tree!Announcements2025-11-12

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q4-2025/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q3 2025
Period: July 1, 2025 – September 30, 2025  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

1,445 Website Sessions -4% vs Q2 2025
944 Active Users -22% vs Q2 2025
9,564 Google Impressions +90% vs Q2 2025
51,558 FB Unique Reach +47% vs Q2 2025
+66 Net FB Followers 90 gained, 24 lost
271 Organic Search Clicks +119% vs Q2 2025
Wins: Organic search clicks (271) up 119%; Google Search impressions (9,564) up 90%; Facebook engagements (5,994) up 83%.
Watch: Active users (944) down 22%.

Quarter-over-Quarter Trends

Website & Search

MetricQ2 2025Q3 2025
Sessions1,5131,445
Active Users1,205944
Engagement Rate40.1%42.8%
Pageviews2,4752,583
Google Impressions5,0289,564
Google Clicks124271
Avg Search Position17.816.9

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025
FB Unique Reach———————————6,85135,64235,08051,558
FB Engagements——————————3,3827,2742,7743,2795,994
FB Net Followers——————————+53+111+42+43+66
FB Page Views——————————2,1991,6881,0531,3522,162
IG Followers304

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025
Klaviyo Campaigns00000000004441017
Gmail Sends (whatsup@)0000000000344162524

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025
collaborative@000000000000002
board@000000000000011
team@000000000000010
press@000000000000000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025
Photos Uploaded00000000000007,657791
Videos Uploaded000000000000013716
Total Views000000000000042,80411,899
Albums Created2713917724141162166

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025
Posts Published010542212222123

All-Sender Google Group Activity

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025
hort@0000000000000013
Total0000000000000013
Captured via admin@ inbox scan. Messages BCC'd to groups are not reflected — only To/CC messages appear.

Channel Detail: Website (GA4)

Top Pages

PagePageviewsUsersAvg Time (s)
/70646665
/housing/456248127
/resources/244128117
/about/210108103
/collaborative/186101118
/connect/155107112
/about/board-team/11066141
/collaborative/shared-resources/1065660
/news/8644144
/404.html595317

Traffic Sources

ChannelSessionsUsersEng. Rate
Direct788605—
Organic Search492257—
Organic Social6559—
Unassigned5427—
Referral268—
Email188—

Channel Detail: Search Console

Top Search Queries (Google)

QueryClicksImpressionsCTRPosition
westside together709772.2%1.0
afterschool programs1250.0%29.0
health right west side12980.3%10.0
mcgee foundation1333.3%4.7
miss ruby's corner market1911.1%7.0
tai chi charleston wv1472.1%9.2
west side collaborative11250.8%2.9
west side of charleston wv1425.0%14.2
"risen" city presbyterian church inc (charity or "non-profit" or donations or "fundraising")0200.0%9.4
$10,000 grant for home improvement near me010.0%11.0

Channel Detail: Facebook

Q3 2025 Summary

MetricValue
Unique Reach51,558
Post Engagements5,994
Page Views2,162
New Followers90
Unfollows24
Net Follower Growth+66
Current Followers3,165

Top Posts — Q3 2025

DateExcerptReachClicksReactions
September 25, 2025⚠️ Help Shape the West Side Disaster Resiliency Plan! After the 2023 gas and wa…3,618289101
July 31, 2025🥵 Apply now for Emergency Utility Help (LIEAP) Before it's too late! The Emerge…3,40274751
July 13, 2025🧡 Become a Home Ambassador on the West Side! Help connect your neighbors with h…3,16437975
August 06, 2025🎒📚 Back to School on the West Side – Two Events, One Day! Join us Wednesday, Aug…1,5622212
September 05, 2025Join together at the Westside Community Health Fair for a day of free health ser…1,49925635

Channel Detail: Instagram

Q3 2025 Summary

MetricValue
Followers304
Reach410
Profile Views29
Website Clicks0
Media Count175

Channel Detail: Email

Klaviyo

17 campaign(s) sent in Q3 2025.

Gmail (whatsup@westsidetogether.org)

24 emails sent in Q3 2025 (after filtering automated traffic).

Top Recipients

RecipientMessages
westsidetogethercwv@gmail.com6
whatsup@westsidetogether.org5
mavery@westsidetogether.org4
carolynsueyoung@gmail.com4
shamikarobinson@communityworkswv.org3
westsidevista@westsidetogether.org2
collaborative@westsidetogether.org2
craigpetry@communityworkswv.org2
westsideneighbor304@gmail.com2
board@westsidetogether.org1

Channel Detail: Google Groups

Group Inventory

GroupFull NameMembersMessages (Q3 2025)
board@WST Board8—
business@Implementation Team - Small Business26—
classroom_teachers@Classroom Teachers0—
collaborative@Westside Collaborative273—
communications@Implementation Team - Resident Engagement19—
disaster@Implementation Team - Disaster Planning & Response23—
families@Implementation Team - Family Support42—
hort@Implementation Team - HORT2213
hort2@HORT2—
press@Press128—
team@WST Team5—
Total54813
Note: Group activity is captured by scanning the admin@ inbox for messages addressed To/CC each group. Messages BCC'd to groups are delivered but not reflected in these counts.

Channel Detail: Flickr

Q3 2025 Summary

MetricValue
Photos Uploaded791
Videos Uploaded16
Total Views (quarter uploads)11,899
Albums Created6
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q3 2025

TitlePhotosVideosViewsEvent Date
Welcome Home Westside Summer Block Party 202568111332025-07-08
ASP Home Tours 2025620102025-07-16
Housing, Ownership, and Repair Implementation Team20811132025-07-30
Westside Connect48018212025-07-30
Westside Community Health Fair 20251283222025-09-06
Westside Collaborative Meetup - 2025 Fall2312872025-09-08

Top Photos by Views — Q3 2025

TitleViewsDate Taken
Welcome Home Westside 2025 Summer1852025-07-08
The Jungle 20251752025-06-29
ASP Home Tours1722025-07-16
Dad Joke Comedy Battle 20251502025-06-14
Westside Collaborative Meetup 2025 Sep 91432025-09-09
Welcome Home Westside 2025 Summer1392025-07-08
Welcome Home Westside 2025 Summer1162025-07-08
Welcome Home Westside 2025 Summer1012025-07-08
Welcome Home Westside 2025 Summer972025-07-08
Westside Collaborative Meetup 2025 Sep 9902025-09-09

Channel Detail: Blog

Q3 2025 Summary

MetricValue
Posts Published3
Total Posts on Site39

Posts by Category

CategoryPosts
Announcements1
Articles1
Best of the West1

Posts — Q3 2025

TitleCategoryDate
Grant Opportunities from Greater KanawhaAnnouncements2025-09-16
More than a Market: Miss Ruby’s grows food, pride, and possibilityArticles2025-08-11
Best of the West: Carol HinesBest of the West2025-07-15

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q3-2025/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q2 2025
Period: April 1, 2025 – June 30, 2025  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

1,513 Website Sessions — vs Q1 2025
1,205 Active Users — vs Q1 2025
5,028 Google Impressions — vs Q1 2025
35,080 FB Unique Reach -2% vs Q1 2025
+43 Net FB Followers 55 gained, 12 lost
124 Organic Search Clicks — vs Q1 2025
Wins: Facebook page views (1,352) up 28%; Facebook engagements (3,279) up 18%.

Quarter-over-Quarter Trends

Website & Search

MetricQ2 2025
Sessions1,513
Active Users1,205
Engagement Rate40.1%
Pageviews2,475
Google Impressions5,028
Google Clicks124
Avg Search Position17.8

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025
FB Unique Reach———————————6,85135,64235,080
FB Engagements——————————3,3827,2742,7743,279
FB Net Followers——————————+53+111+42+43
FB Page Views——————————2,1991,6881,0531,352
IG Followers304

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025
Klaviyo Campaigns000000000044410
Gmail Sends (whatsup@)00000000003441625

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025
collaborative@00000000000000
board@00000000000001
team@00000000000001
press@00000000000000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025
Photos Uploaded00000000000007,657
Videos Uploaded0000000000000137
Total Views000000000000042,804
Albums Created271391772414116216

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025
Posts Published01054221222212

All-Sender Google Group Activity

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025
Total00000000000000
Captured via admin@ inbox scan. Messages BCC'd to groups are not reflected — only To/CC messages appear.

Channel Detail: Website (GA4)

Top Pages

PagePageviewsUsersAvg Time (s)
/1,4561,03084
/collaborative/17071129
/housing/16171128
/resources/14484115
/connect/14151149
/about/733244
/news/674084
/collaborative/shared-resources/5119162
/housing-2/464641
/about/board-team/3316160

Traffic Sources

ChannelSessionsUsersEng. Rate
Paid Social477459—
Direct373245—
Referral334321—
Organic Search236120—
Unassigned4727—
Organic Social4544—

Channel Detail: Search Console

Top Search Queries (Google)

QueryClicksImpressionsCTRPosition
westside together3475.0%1.0
kanawha county summer camps1333.3%22.3
summer camps charleston wv1911.1%30.1
1024/640010.0%11.0
171 june 01010.0%7.0
2nd ave center010.0%6.0
365 table tennis010.0%40.0
5k charleston wv020.0%33.0
a more excellent way life center church010.0%17.0
amanda barber latest060.0%33.2

Channel Detail: Facebook

Q2 2025 Summary

MetricValue
Unique Reach35,080
Post Engagements3,279
Page Views1,352
New Followers55
Unfollows12
Net Follower Growth+43
Current Followers3,097

Top Posts — Q2 2025

DateExcerptReachClicksReactions
June 29, 2025🏀✨ Tomorrow is The Jungle 3-on-3 Tournament! Come out to the 2nd Avenue Communi…3,25955195
April 29, 2025🚲✨ May is Bike Month—let’s celebrate at the West Side Social! Join the West Sid…1,51232223
April 02, 2025West Side Social is tomorrow! Every first Thursday, folks from across the West …1,35747563
May 03, 2025🎶 Live music tonight at Pumzi’s ! Bluegrass & Country Americana groups take the …6454614
June 19, 2025✊🏾 Happy Freedom Day, West Side. It’s a shame many of us didn’t get the day off …6391221

Channel Detail: Instagram

Q2 2025 Summary

MetricValue
Followers304
Reach202
Profile Views22
Website Clicks0
Media Count175

Channel Detail: Email

Klaviyo

10 campaign(s) sent in Q2 2025.

Gmail (whatsup@westsidetogether.org)

25 emails sent in Q2 2025 (after filtering automated traffic).

Top Recipients

RecipientMessages
westsidetogethercwv@gmail.com6
marylin63@yahoo.com4
mavery@westsidetogether.org3
rafael.barker1@gmail.com2
corey@createwv.org2
beth.kerns@yahoo.com2
whatsup@westsidetogether.org1
tricia.enns@gmail.com1
Carla.Mollohan@wellpoint.com1
team@westsidetogether.org1

Channel Detail: Google Groups

Group Inventory

GroupFull NameMembersMessages (Q2 2025)
board@WST Board8—
business@Implementation Team - Small Business26—
classroom_teachers@Classroom Teachers0—
collaborative@Westside Collaborative273—
communications@Implementation Team - Resident Engagement19—
disaster@Implementation Team - Disaster Planning & Response23—
families@Implementation Team - Family Support42—
hort@Implementation Team - HORT22—
hort2@HORT2—
press@Press128—
team@WST Team5—
Total5480

No group email activity detected in Q2 2025. Group communication may be occurring via BCC (not captured) or through other channels.

Note: Group activity is captured by scanning the admin@ inbox for messages addressed To/CC each group. Messages BCC'd to groups are delivered but not reflected in these counts.

Channel Detail: Flickr

Q2 2025 Summary

MetricValue
Photos Uploaded7,657
Videos Uploaded137
Total Views (quarter uploads)42,804
Albums Created16
Total Albums (account-wide)128
Total Photos (account-wide)9,640
Note: Q2 2025 reflects the initial bulk upload of historical event photos to the new Flickr Pro account. The high photo/album count represents a one-time backfill, not ongoing upload pace.

Albums — Q2 2025

TitlePhotosVideosViewsEvent Date
DEI Forum at Grace Bible Church9042025-04-04
GKVF Listening Tour9182025-04-15
Westside Together Team59022025-04-15
CAMC Mobile Care Connect35082025-04-22
West Side Socials 20252062025-05-01
Bishop Haley's 23rd Pastoral Anniversary10452025-05-02
Deanna McKinney Graduation Party121152025-05-10
PAAC Family Night 2025229132025-05-22
McGee Foundation Visits Charleston410202025-06-10
Westside Collaborative Meetup - 2025 Jun 1016711022025-06-10
Dad Joke Comedy Battle 2025 WSNA Fundraiser2450272025-06-14
Step By Step WV Summer Block Party Resource Fair 2025380122025-06-20
Juneteenth 20251980662025-06-20
NEW WV3012025-06-24
The Jungle Basketball Tournament 20251683392025-06-29
Accelerate WV18022025-06-29

Top Photos by Views — Q2 2025

TitleViewsDate Taken
Bishop Haley's 23rd Pastoral Anniversary1802025-05-02
Juneteenth 20251742025-06-20
Westside Collaborative Meetup Summer 20251702025-06-10
Step by Step WV Summer Block Party Resource Fair 20251682025-06-20
Deanna McKinney Graduation Party1672025-05-10
Westside Collaborative Meetup Summer 20251652025-06-10
PAAC Family Night 20251602025-05-22
CAMC Mobile Care Connect1362025-04-22
GKVF Listening Tour1302025-04-15
DEI Forum at Grace Bible Church1242025-04-04

Channel Detail: Blog

Q2 2025 Summary

MetricValue
Posts Published2
Total Posts on Site39

Posts by Category

CategoryPosts
Articles1
Best of the West1

Posts — Q2 2025

TitleCategoryDate
Westside Wellness: CAMC Mobile Care ConnectArticles2025-06-06
Best of the West: Martha MitchellBest of the West2025-04-08

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q2-2025/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q1 2025
Period: January 1, 2025 – March 31, 2025  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

35,642 FB Unique Reach +420% vs Q4 2024
2,774 FB Engagements -62% vs Q4 2024
+42 FB Net Followers 71 gained, 29 lost
1,053 FB Page Views -38% vs Q4 2024
4 Klaviyo Campaigns —
16 Gmail Sends —
Wins: Facebook reach (35,642) up 420%.
Watch: Facebook net followers (42) down 62%; Facebook engagements (2,774) down 62%; Facebook page views (1,053) down 38%.

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025
FB Unique Reach———————————6,85135,642
FB Engagements——————————3,3827,2742,774
FB Net Followers——————————+53+111+42
FB Page Views——————————2,1991,6881,053
IG Followers304

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025
Klaviyo Campaigns0000000000444
Gmail Sends (whatsup@)000000000034416

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025
collaborative@0000000000000
board@0000000000000
team@0000000000000
press@0000000000000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025
Photos Uploaded0000000000000
Videos Uploaded0000000000000
Total Views0000000000000
Albums Created2713917724141162

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025
Posts Published0105422122221

All-Sender Google Group Activity

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025
Total0000000000000
Captured via admin@ inbox scan. Messages BCC'd to groups are not reflected — only To/CC messages appear.

Channel Detail: Facebook

Q1 2025 Summary

MetricValue
Unique Reach35,642
Post Engagements2,774
Page Views1,053
New Followers71
Unfollows29
Net Follower Growth+42
Current Followers3,054

Top Posts — Q1 2025

DateExcerptReachClicksReactions
January 15, 2025Westside, Charleston, and Kanawha County neighbors, do you have enough to eat? W…25,1731,779397
January 07, 2025Warming Center is also OPEN MONDAY, TUESDAY, and WEDNESDAY nights. 7p - 7a. Brea…1,011138
January 23, 2025Spotted in the wild: The Bridge Program, funded by the #MonarchFoundation Are y…9172610
January 28, 2025Hey Westside, in these uncertain times, a lot of our neighbors may be losing the…67411733
January 05, 2025With the winter storm upon us, our hope is for all our neighbors to remain warm …45499

Channel Detail: Instagram

Q1 2025 Summary

MetricValue
Followers304
Reach249
Profile Views15
Website Clicks1
Media Count175

Channel Detail: Email

Klaviyo

4 campaign(s) sent in Q1 2025.

Gmail (whatsup@westsidetogether.org)

16 emails sent in Q1 2025 (after filtering automated traffic).

Top Recipients

RecipientMessages
bounces-251629@spmailtechnol.com4
westsidetogether.org@bounce-sg.zoom.us3
2@rxtqed.shared.klaviyomail.com2
westsideneighbor304@gmail.com1
Tina.Stinson@cityofcharleston.org1
lbritton@wvhealthright.org1
tbeav@everstorypartners.com1
carla.mollohan@wellpoint.com1
no_reply@email.apple.com1
Brooke.Parker@vandaliahealth.org1

Channel Detail: Google Groups

Group Inventory

GroupFull NameMembersMessages (Q1 2025)
board@WST Board8—
business@Implementation Team - Small Business26—
classroom_teachers@Classroom Teachers0—
collaborative@Westside Collaborative273—
communications@Implementation Team - Resident Engagement19—
disaster@Implementation Team - Disaster Planning & Response23—
families@Implementation Team - Family Support42—
hort@Implementation Team - HORT22—
hort2@HORT2—
press@Press128—
team@WST Team5—
Total5480

No group email activity detected in Q1 2025. Group communication may be occurring via BCC (not captured) or through other channels.

Note: Group activity is captured by scanning the admin@ inbox for messages addressed To/CC each group. Messages BCC'd to groups are delivered but not reflected in these counts.

Channel Detail: Flickr

Q1 2025 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created2
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q1 2025

TitlePhotosVideosViewsEvent Date
Westside Collaborative Meetup - 2025 Mar 4842202025-03-03
Charleston Opioid Settlement Forum8072025-03-05

Channel Detail: Blog

Q1 2025 Summary

MetricValue
Posts Published1
Total Posts on Site39

Posts — Q1 2025

TitleCategoryDate
Westside Wellness: WV Health RightArticles2025-03-19

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q1-2025/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q4 2024
Period: October 1, 2024 – December 31, 2024  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

6,851 FB Unique Reach — vs Q3 2024
7,274 FB Engagements +115% vs Q3 2024
+111 FB Net Followers 126 gained, 15 lost
1,688 FB Page Views -23% vs Q3 2024
4 Klaviyo Campaigns —
4 Gmail Sends —
Wins: Facebook engagements (7,274) up 115%; Facebook net followers (111) up 109%.
Watch: Facebook page views (1,688) down 23%.

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024
FB Unique Reach———————————6,851
FB Engagements——————————3,3827,274
FB Net Followers——————————+53+111
FB Page Views——————————2,1991,688
IG Followers304

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024
Klaviyo Campaigns000000000044
Gmail Sends (whatsup@)0000000000344

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024
collaborative@000000000000
board@000000000000
team@000000000000
press@000000000000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024
Photos Uploaded000000000000
Videos Uploaded000000000000
Total Views000000000000
Albums Created271391772414116

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024
Posts Published010542212222

All-Sender Google Group Activity

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024
Total000000000000
Captured via admin@ inbox scan. Messages BCC'd to groups are not reflected — only To/CC messages appear.

Channel Detail: Facebook

Q4 2024 Summary

MetricValue
Unique Reach6,851
Post Engagements7,274
Page Views1,688
New Followers126
Unfollows15
Net Follower Growth+111
Current Followers3,011

Top Posts — Q4 2024

DateExcerptReachClicksReactions
December 01, 2024Good news, Better news, Westside 🗞️ Good News : There is One FINAL chance to e…1,92040350
October 26, 2024Westside, it's happening! It's #fresh, it's #local, and it's finally here! 🥬 …9752,042669
October 19, 2024🌟 Get Ready to Glow, Charleston! Join Us at the Glow Run 4 Recovery 5K! 🌟 ✨ Whe…9281215
December 25, 2024All throughout the office, there wasn't a peep. 🤫 No clack of a keyboard, or si…6786314
December 16, 2024Ahh, another local business is lost, WestSide. Go visit The Vandalia Co. While y…5735418

Channel Detail: Instagram

Q4 2024 Summary

MetricValue
Followers304
Reach677
Profile Views34
Website Clicks0
Media Count175

Channel Detail: Email

Klaviyo

4 campaign(s) sent in Q4 2024.

Gmail (whatsup@westsidetogether.org)

4 emails sent in Q4 2024 (after filtering automated traffic).

Top Recipients

RecipientMessages
travis.stephens@cchswv.org3
kyra@westsidetogether.org1

Channel Detail: Google Groups

Group Inventory

GroupFull NameMembersMessages (Q4 2024)
board@WST Board8—
business@Implementation Team - Small Business26—
classroom_teachers@Classroom Teachers0—
collaborative@Westside Collaborative273—
communications@Implementation Team - Resident Engagement19—
disaster@Implementation Team - Disaster Planning & Response23—
families@Implementation Team - Family Support42—
hort@Implementation Team - HORT22—
hort2@HORT2—
press@Press128—
team@WST Team5—
Total5480

No group email activity detected in Q4 2024. Group communication may be occurring via BCC (not captured) or through other channels.

Note: Group activity is captured by scanning the admin@ inbox for messages addressed To/CC each group. Messages BCC'd to groups are delivered but not reflected in these counts.

Channel Detail: Flickr

Q4 2024 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created6
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q4 2024

TitlePhotosVideosViewsEvent Date
Glow Run for Recovery 4K 2024164402024-10-19
Miss Ruby's Corner Market Pre-Open19042024-10-25
UUC Witch Weekend 202421232024-11-09
Cabin Creek Westside Health Center Tour23022024-11-13
Miss Ruby's Corner Market Grand Opening - 2024 Nov 21831222024-11-21
Westside Champions Celebration 2024 Dec 1268682024-12-16

Channel Detail: Blog

Q4 2024 Summary

MetricValue
Posts Published2
Total Posts on Site39

Posts by Category

CategoryPosts
Articles1
Best of the West1

Posts — Q4 2024

TitleCategoryDate
Best of the West: Linesha FrithBest of the West2024-12-16
Westside Wellness: Cabin Creek Health SystemsArticles2024-11-14

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q4-2024/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q3 2024
Period: July 1, 2024 – September 30, 2024  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

— FB Unique Reach — vs Q2 2024
3,382 FB Engagements — vs Q2 2024
+53 FB Net Followers 79 gained, 26 lost
2,199 FB Page Views — vs Q2 2024
4 Klaviyo Campaigns —
34 Gmail Sends —

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024
FB Unique Reach———————————
FB Engagements——————————3,382
FB Net Followers——————————+53
FB Page Views——————————2,199
IG Followers304

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024
Klaviyo Campaigns00000000004
Gmail Sends (whatsup@)000000000034

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024
collaborative@00000000000
board@00000000000
team@00000000000
press@00000000000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024
Photos Uploaded00000000000
Videos Uploaded00000000000
Total Views00000000000
Albums Created27139177241411

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024
Posts Published01054221222

All-Sender Google Group Activity

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024
Total00000000000
Captured via admin@ inbox scan. Messages BCC'd to groups are not reflected — only To/CC messages appear.

Channel Detail: Facebook

Q3 2024 Summary

MetricValue
Unique Reach—
Post Engagements3,382
Page Views2,199
New Followers79
Unfollows26
Net Follower Growth+53
Current Followers2,900

Top Posts — Q3 2024

DateExcerptReachClicksReactions
September 10, 2024Let’s #talkaboutit 👀 The new @cabincreekhealthsystems building on the #Westsid…19886
September 08, 2024📅 Mark your calendars for #NationalVoterRegistration Day! 🎉 🗓️ Tuesday, Septemb…7447
September 25, 2024🌟 Calling all teens! 🌟 Take a break from the hustle and join YWCA Charleston f…53116
August 18, 2024West Side! Care to help out your #CommUNITY? Support an organization that takes …472314
September 02, 2024Wanted: Unemployed Seniors (55+) for paid training opportunities! Senior Commun…39126

Channel Detail: Instagram

Q3 2024 Summary

MetricValue
Followers304
Reach468
Profile Views32
Website Clicks2
Media Count175

Channel Detail: Email

Klaviyo

4 campaign(s) sent in Q3 2024.

Gmail (whatsup@westsidetogether.org)

34 emails sent in Q3 2024 (after filtering automated traffic).

Top Recipients

RecipientMessages
kyra@westsidetogether.org17
mavery@westsidetogether.org10
info@kanawha.us4
mayorsoffice@cityofcharleston.org3
slotnick@baileywyant.com3
lancewheeler@kanawha.us3
commissionersalango@kanawha.us3
mrscordon@gmail.com2
thegiftprojectwv@gmail.com2
westsideneighbor304@gmail.com2

Channel Detail: Google Groups

Group Inventory

GroupFull NameMembersMessages (Q3 2024)
board@WST Board8—
business@Implementation Team - Small Business26—
classroom_teachers@Classroom Teachers0—
collaborative@Westside Collaborative273—
communications@Implementation Team - Resident Engagement19—
disaster@Implementation Team - Disaster Planning & Response23—
families@Implementation Team - Family Support42—
hort@Implementation Team - HORT22—
hort2@HORT2—
press@Press128—
team@WST Team5—
Total5480

No group email activity detected in Q3 2024. Group communication may be occurring via BCC (not captured) or through other channels.

Note: Group activity is captured by scanning the admin@ inbox for messages addressed To/CC each group. Messages BCC'd to groups are delivered but not reflected in these counts.

Channel Detail: Flickr

Q3 2024 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created11
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q3 2024

TitlePhotosVideosViewsEvent Date
Westside Together Board12052024-07-18
Best of the West Award - Cydney Mason15042024-08-05
704 Beatrice Project - Appalachian Service Project210142024-08-17
WV Peers9022024-08-22
Tamarack Foundation Ripple6012024-08-22
Marie Ratrie Arboretum89022024-08-28
Kick Off to Recovery 20243212024-09-01
West Side Socials 202421082024-09-05
Westside Community Health Fair - 2024 Sep 713814462024-09-07
Westside Collaborative Meetup - 2024 Sep 101111272024-09-10
Save a Life Day 202427532024-09-26

Channel Detail: Blog

Q3 2024 Summary

MetricValue
Posts Published2
Total Posts on Site39

Posts by Category

CategoryPosts
Articles1
Best of the West1

Posts — Q3 2024

TitleCategoryDate
Best of the West: Vandalyn JusticeBest of the West2024-09-13
Charleston’s Glow Run 4 Recovery 5K: A Vibrant Celebration of SupportArticles2024-08-15

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q3-2024/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q2 2024
Period: April 1, 2024 – June 30, 2024  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

— FB Unique Reach — vs Q1 2024
— FB Engagements — vs Q1 2024
— FB Net Followers —
— FB Page Views — vs Q1 2024
0 Klaviyo Campaigns —
0 Gmail Sends —
Note: Instagram account was dormant this quarter.

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024
FB Unique Reach——————————
FB Engagements——————————
FB Net Followers——————————
FB Page Views——————————
IG Followers— *— *— *— *— *— *— *— *— *— *

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024
Klaviyo Campaigns0000000000
Gmail Sends (whatsup@)0000000000

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024
collaborative@0000000000
board@0000000000
team@0000000000
press@0000000000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024
Photos Uploaded0000000000
Videos Uploaded0000000000
Total Views0000000000
Albums Created271391772414

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024
Posts Published0105422122

Channel Detail: Facebook

Q2 2024 Summary

MetricValue
Unique Reach—
Post Engagements—
Page Views—
New Followers—
Unfollows—
Net Follower Growth—
Current Followers—

Channel Detail: Instagram

Instagram was dormant in Q2 2024. Zero posts were published during the quarter. The account (@westsidetogether) was in transition from prior management. Current status: unknown followers, unknown historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in Q2 2024.

Gmail (whatsup@westsidetogether.org)

0 emails sent in Q2 2024 (after filtering automated traffic).

Channel Detail: Flickr

Q2 2024 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created14
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q2 2024

TitlePhotosVideosViewsEvent Date
Miscellaneous35002024-04-03
Appalachian Tea4012024-04-19
Elk City Bistro11012024-04-25
YWCA Race to End Racism 2024322072024-04-26
Res Con 202456002024-04-26
Tymel McKinney Block Party 10 Year Annniversary 2024 April 2770132024-04-28
Senior Graduation Celebration - 2024 May 227022024-05-05
Westside Collaborative 2024 Summer44112024-06-11
Big Black Joy Fest 2024 June 24630132024-06-12
Father's Day 2024 with Step by Step38022024-06-14
Juneteenth 202462052024-06-18
Three Things Juneteenth 202434012024-06-18
Juneteenth at Capitol Market 2024660112024-06-21
The Jungle Basketball Tournament - 2024 June 301170222024-06-29

Channel Detail: Blog

Q2 2024 Summary

MetricValue
Posts Published2
Total Posts on Site39

Posts by Category

CategoryPosts
Articles1
Best of the West1

Posts — Q2 2024

TitleCategoryDate
Best of the West: Cydney MasonBest of the West2024-06-11
Westside Health Center Opens July 2024!Articles2024-05-23

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q2-2024/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q1 2024
Period: January 1, 2024 – March 31, 2024  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

— FB Unique Reach — vs Q4 2023
— FB Engagements — vs Q4 2023
— FB Net Followers —
— FB Page Views — vs Q4 2023
0 Klaviyo Campaigns —
0 Gmail Sends —
Note: Instagram account was dormant this quarter.

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024
FB Unique Reach—————————
FB Engagements—————————
FB Net Followers—————————
FB Page Views—————————
IG Followers— *— *— *— *— *— *— *— *— *

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024
Klaviyo Campaigns000000000
Gmail Sends (whatsup@)000000000

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024
collaborative@000000000
board@000000000
team@000000000
press@000000000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024
Photos Uploaded000000000
Videos Uploaded000000000
Total Views000000000
Albums Created2713917724

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024
Posts Published010542212

Channel Detail: Facebook

Q1 2024 Summary

MetricValue
Unique Reach—
Post Engagements—
Page Views—
New Followers—
Unfollows—
Net Follower Growth—
Current Followers—

Channel Detail: Instagram

Instagram was dormant in Q1 2024. Zero posts were published during the quarter. The account (@westsidetogether) was in transition from prior management. Current status: unknown followers, unknown historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in Q1 2024.

Gmail (whatsup@westsidetogether.org)

0 emails sent in Q1 2024 (after filtering automated traffic).

Channel Detail: Flickr

Q1 2024 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created4
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q1 2024

TitlePhotosVideosViewsEvent Date
Westside Collaborative Meetup - 2024 Mar 564572024-03-04
Celtic Jam at Wandering Wind Meadery33402024-03-14
Career Fair at Capitol High School4002024-03-14
What's Up Westside46252024-03-16

Channel Detail: Blog

Q1 2024 Summary

MetricValue
Posts Published2
Total Posts on Site39

Posts by Category

CategoryPosts
Articles1
Best of the West1

Posts — Q1 2024

TitleCategoryDate
Best of the West: Tom ToliverBest of the West2024-03-05
Black By God launches ‘Project Spotlight West’ seriesArticles2024-03-01

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q1-2024/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q4 2023
Period: October 1, 2023 – December 31, 2023  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

— FB Unique Reach — vs Q3 2023
— FB Engagements — vs Q3 2023
— FB Net Followers —
— FB Page Views — vs Q3 2023
0 Klaviyo Campaigns —
0 Gmail Sends —
Note: Instagram account was dormant this quarter.

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023
FB Unique Reach————————
FB Engagements————————
FB Net Followers————————
FB Page Views————————
IG Followers— *— *— *— *— *— *— *— *

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023
Klaviyo Campaigns00000000
Gmail Sends (whatsup@)00000000

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023
collaborative@00000000
board@00000000
team@00000000
press@00000000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023
Photos Uploaded00000000
Videos Uploaded00000000
Total Views00000000
Albums Created271391772

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023
Posts Published01054221

Channel Detail: Facebook

Q4 2023 Summary

MetricValue
Unique Reach—
Post Engagements—
Page Views—
New Followers—
Unfollows—
Net Follower Growth—
Current Followers—

Channel Detail: Instagram

Instagram was dormant in Q4 2023. Zero posts were published during the quarter. The account (@westsidetogether) was in transition from prior management. Current status: unknown followers, unknown historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in Q4 2023.

Gmail (whatsup@westsidetogether.org)

0 emails sent in Q4 2023 (after filtering automated traffic).

Channel Detail: Flickr

Q4 2023 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created2
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q4 2023

TitlePhotosVideosViewsEvent Date
Westside Champions Celebration 2023 Dec 12179652023-12-11
West Side Gas Crisis of 20236526502023-12-18

Channel Detail: Blog

Q4 2023 Summary

MetricValue
Posts Published1
Total Posts on Site39

Posts — Q4 2023

TitleCategoryDate
Best of the West: Martec Washington & Shayla LeftridgeBest of the West2023-12-12

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q4-2023/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q3 2023
Period: July 1, 2023 – September 30, 2023  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

— FB Unique Reach — vs Q2 2023
— FB Engagements — vs Q2 2023
— FB Net Followers —
— FB Page Views — vs Q2 2023
0 Klaviyo Campaigns —
0 Gmail Sends —
Note: Instagram account was dormant this quarter.

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023
FB Unique Reach———————
FB Engagements———————
FB Net Followers———————
FB Page Views———————
IG Followers— *— *— *— *— *— *— *

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023
Klaviyo Campaigns0000000
Gmail Sends (whatsup@)0000000

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023
collaborative@0000000
board@0000000
team@0000000
press@0000000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023
Photos Uploaded0000000
Videos Uploaded0000000
Total Views0000000
Albums Created27139177

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023
Posts Published0105422

Channel Detail: Facebook

Q3 2023 Summary

MetricValue
Unique Reach—
Post Engagements—
Page Views—
New Followers—
Unfollows—
Net Follower Growth—
Current Followers—

Channel Detail: Instagram

Instagram was dormant in Q3 2023. Zero posts were published during the quarter. The account (@westsidetogether) was in transition from prior management. Current status: unknown followers, unknown historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in Q3 2023.

Gmail (whatsup@westsidetogether.org)

0 emails sent in Q3 2023 (after filtering automated traffic).

Channel Detail: Flickr

Q3 2023 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created7
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q3 2023

TitlePhotosVideosViewsEvent Date
The Jungle Basketball Tournament - 2023 July 24800172023-07-01
Charleston Nano Brewery19002023-08-03
The Vibe Basketball Tournament Final 20236032023-08-03
Creating the Advantage Charleston City Council Proclamation6712023-08-07
African American Heritage Night 20235002023-08-08
Westside Collaborative Meetup - 2023 Sep 1262022023-09-12
Glow Run for Recovery 4K5012023-09-14

Channel Detail: Blog

Q3 2023 Summary

MetricValue
Posts Published2
Total Posts on Site39

Posts by Category

CategoryPosts
Articles1
Best of the West1

Posts — Q3 2023

TitleCategoryDate
Best of the West: Jabbar ThompsonBest of the West2023-09-12
Elk City Artisanal Beverage TourArticles2023-09-01

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q3-2023/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q2 2023
Period: April 1, 2023 – June 30, 2023  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

— FB Unique Reach — vs Q1 2023
— FB Engagements — vs Q1 2023
— FB Net Followers —
— FB Page Views — vs Q1 2023
0 Klaviyo Campaigns —
0 Gmail Sends —
Note: Instagram account was dormant this quarter.

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023
FB Unique Reach——————
FB Engagements——————
FB Net Followers——————
FB Page Views——————
IG Followers— *— *— *— *— *— *

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023
Klaviyo Campaigns000000
Gmail Sends (whatsup@)000000

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023
collaborative@000000
board@000000
team@000000
press@000000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023
Photos Uploaded000000
Videos Uploaded000000
Total Views000000
Albums Created2713917

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023
Posts Published010542

Channel Detail: Facebook

Q2 2023 Summary

MetricValue
Unique Reach—
Post Engagements—
Page Views—
New Followers—
Unfollows—
Net Follower Growth—
Current Followers—

Channel Detail: Instagram

Instagram was dormant in Q2 2023. Zero posts were published during the quarter. The account (@westsidetogether) was in transition from prior management. Current status: unknown followers, unknown historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in Q2 2023.

Gmail (whatsup@westsidetogether.org)

0 emails sent in Q2 2023 (after filtering automated traffic).

Channel Detail: Flickr

Q2 2023 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created17
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q2 2023

TitlePhotosVideosViewsEvent Date
Orchard Manor Easter 2023117002023-04-02
Step By Step Spring Resource Fair 2023221042023-04-20
WV Health Right Blind Cooking Class120002023-04-20
WSNA Trash Forums20022023-04-27
YWCA Race to End Racism 2023540042023-04-28
Senior Graduation Celebration - 2023 May 6200072023-05-06
Best of Crete26002023-05-19
Wine Cellar Park18002023-06-07
2nd Ave Community Center9032023-06-07
West Side Art93072023-06-10
Bream SHOP Fair45022023-06-10
FamilyCare Bash 20231010132023-06-10
Robert's Running Shoe Store3002023-06-10
Westside Collaborative Meetup - 2023 June 1384012023-06-13
Flyers16012023-06-14
Juneteenth 2023412062023-06-16
Ice Cream and Arts Festivall 2023 June 17114032023-06-16

Channel Detail: Blog

Q2 2023 Summary

MetricValue
Posts Published2
Total Posts on Site39

Posts — Q2 2023

TitleCategoryDate
Best of the West: Teresa BrownBest of the West2023-06-13
Best of the West: Sarah Porco & FamilyBest of the West2023-06-13

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q2-2023/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q1 2023
Period: January 1, 2023 – March 31, 2023  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

— FB Unique Reach — vs Q4 2022
— FB Engagements — vs Q4 2022
— FB Net Followers —
— FB Page Views — vs Q4 2022
0 Klaviyo Campaigns —
0 Gmail Sends —
Note: Instagram account was dormant this quarter.

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023
FB Unique Reach—————
FB Engagements—————
FB Net Followers—————
FB Page Views—————
IG Followers— *— *— *— *— *

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023
Klaviyo Campaigns00000
Gmail Sends (whatsup@)00000

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023
collaborative@00000
board@00000
team@00000
press@00000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023
Photos Uploaded00000
Videos Uploaded00000
Total Views00000
Albums Created27139

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022Q1 2023
Posts Published01054

Channel Detail: Facebook

Q1 2023 Summary

MetricValue
Unique Reach—
Post Engagements—
Page Views—
New Followers—
Unfollows—
Net Follower Growth—
Current Followers—

Channel Detail: Instagram

Instagram was dormant in Q1 2023. Zero posts were published during the quarter. The account (@westsidetogether) was in transition from prior management. Current status: unknown followers, unknown historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in Q1 2023.

Gmail (whatsup@westsidetogether.org)

0 emails sent in Q1 2023 (after filtering automated traffic).

Channel Detail: Flickr

Q1 2023 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created9
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q1 2023

TitlePhotosVideosViewsEvent Date
CommUNITY Wellness Center50012023-03-07
The Maker's Space55002023-03-07
Midian Safe Haven106052023-03-08
Goodwill Prosperity Center45012023-03-08
UUC Tai Chi Class33012023-03-12
Westside Collaborative Meetup - 2023 March 14107012023-03-14
Obi Henderson Community Service Awards 2023132012023-03-19
West Side Mingle at Northwestern Mutual16012023-03-23
Echo-Lit Seed Swap42022023-03-25

Channel Detail: Blog

Q1 2023 Summary

MetricValue
Posts Published4
Total Posts on Site39

Posts by Category

CategoryPosts
Articles2
Best of the West2

Posts — Q1 2023

TitleCategoryDate
Best of the West: Reverend James EalyBest of the West2023-03-14
Where are the Computers?Articles2023-03-04
You Got It: Turan RushBest of the West2023-03-03
Maker Spaces & ResourcesArticles2023-03-01

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q1-2023/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q4 2022
Period: October 1, 2022 – December 31, 2022  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

— FB Unique Reach — vs Q3 2022
— FB Engagements — vs Q3 2022
— FB Net Followers —
— FB Page Views — vs Q3 2022
0 Klaviyo Campaigns —
0 Gmail Sends —
Note: Instagram account was dormant this quarter.

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022Q4 2022
FB Unique Reach————
FB Engagements————
FB Net Followers————
FB Page Views————
IG Followers— *— *— *— *

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022Q4 2022
Klaviyo Campaigns0000
Gmail Sends (whatsup@)0000

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022Q4 2022
collaborative@0000
board@0000
team@0000
press@0000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022Q4 2022
Photos Uploaded0000
Videos Uploaded0000
Total Views0000
Albums Created2713

Blog

MetricQ1 2022Q2 2022Q3 2022Q4 2022
Posts Published0105

Channel Detail: Facebook

Q4 2022 Summary

MetricValue
Unique Reach—
Post Engagements—
Page Views—
New Followers—
Unfollows—
Net Follower Growth—
Current Followers—

Channel Detail: Instagram

Instagram was dormant in Q4 2022. Zero posts were published during the quarter. The account (@westsidetogether) was in transition from prior management. Current status: unknown followers, unknown historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in Q4 2022.

Gmail (whatsup@westsidetogether.org)

0 emails sent in Q4 2022 (after filtering automated traffic).

Channel Detail: Flickr

Q4 2022 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created3
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q4 2022

TitlePhotosVideosViewsEvent Date
Westside Collaborative Meetup 2022 Oct 126012022-10-12
NEW WV Champions Celebration152022022-12-10
Westside Collaborative Meetup - 2022 Dec 1313022022-12-13

Channel Detail: Blog

Q4 2022 Summary

MetricValue
Posts Published5
Total Posts on Site39

Posts by Category

CategoryPosts
Best of the West3
Announcements1
Articles1

Posts — Q4 2022

TitleCategoryDate
Best of the West: Mr. Robert “Bob” HardyBest of the West2022-12-13
What’s New?Announcements2022-12-03
You Got It: Dr. Octavia CordonBest of the West2022-12-02
Kanawha Dreamers Family Support CenterArticles2022-12-01
Best of the West: HOPE Community Development CorporationBest of the West2022-10-12

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q4-2022/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q3 2022
Period: July 1, 2022 – September 30, 2022  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

— FB Unique Reach — vs Q2 2022
— FB Engagements — vs Q2 2022
— FB Net Followers —
— FB Page Views — vs Q2 2022
0 Klaviyo Campaigns —
0 Gmail Sends —
Note: Instagram account was dormant this quarter.

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022Q2 2022Q3 2022
FB Unique Reach———
FB Engagements———
FB Net Followers———
FB Page Views———
IG Followers— *— *— *

Email & Klaviyo

MetricQ1 2022Q2 2022Q3 2022
Klaviyo Campaigns000
Gmail Sends (whatsup@)000

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022Q3 2022
collaborative@000
board@000
team@000
press@000
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022Q3 2022
Photos Uploaded000
Videos Uploaded000
Total Views000
Albums Created271

Blog

MetricQ1 2022Q2 2022Q3 2022
Posts Published010

Channel Detail: Facebook

Q3 2022 Summary

MetricValue
Unique Reach—
Post Engagements—
Page Views—
New Followers—
Unfollows—
Net Follower Growth—
Current Followers—

Channel Detail: Instagram

Instagram was dormant in Q3 2022. Zero posts were published during the quarter. The account (@westsidetogether) was in transition from prior management. Current status: unknown followers, unknown historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in Q3 2022.

Gmail (whatsup@westsidetogether.org)

0 emails sent in Q3 2022 (after filtering automated traffic).

Channel Detail: Flickr

Q3 2022 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created1
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q3 2022

TitlePhotosVideosViewsEvent Date
OktoberWest 2022396012022-08-25

Channel Detail: Blog

No blog posts published on westsidetogether.org during Q3 2022.

39 total posts on site.

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q3-2022/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q2 2022
Period: April 1, 2022 – June 30, 2022  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

— FB Unique Reach — vs Q1 2022
— FB Engagements — vs Q1 2022
— FB Net Followers —
— FB Page Views — vs Q1 2022
0 Klaviyo Campaigns —
0 Gmail Sends —
Note: Instagram account was dormant this quarter.

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022Q2 2022
FB Unique Reach——
FB Engagements——
FB Net Followers——
FB Page Views——
IG Followers— *— *

Email & Klaviyo

MetricQ1 2022Q2 2022
Klaviyo Campaigns00
Gmail Sends (whatsup@)00

whatsup@ Sends to Google Groups

GroupQ1 2022Q2 2022
collaborative@00
board@00
team@00
press@00
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022Q2 2022
Photos Uploaded00
Videos Uploaded00
Total Views00
Albums Created27

Blog

MetricQ1 2022Q2 2022
Posts Published01

Channel Detail: Facebook

Q2 2022 Summary

MetricValue
Unique Reach—
Post Engagements—
Page Views—
New Followers—
Unfollows—
Net Follower Growth—
Current Followers—

Channel Detail: Instagram

Instagram was dormant in Q2 2022. Zero posts were published during the quarter. The account (@westsidetogether) was in transition from prior management. Current status: unknown followers, unknown historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in Q2 2022.

Gmail (whatsup@westsidetogether.org)

0 emails sent in Q2 2022 (after filtering automated traffic).

Channel Detail: Flickr

Q2 2022 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created7
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q2 2022

TitlePhotosVideosViewsEvent Date
West Side Family Resource Center Opening - Step by Step WV56002022-04-22
Community Candidate Forum 2022104012022-05-03
West Side Neighborhoods6022022-05-11
WV Health Right10022022-05-12
Westside Together Early Action Projects 202234022022-06-01
The Jungle Basketball Tournament - 2022 July 2154032022-06-25
Westside Together Community Event14022022-06-25

Channel Detail: Blog

Q2 2022 Summary

MetricValue
Posts Published1
Total Posts on Site39

Posts — Q2 2022

TitleCategoryDate
Westside Together in Action!Announcements2022-06-11

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q2-2022/raw/.

WESTSIDE Together

Quarterly Communications & Analytics Report — Q1 2022
Period: January 1, 2022 – March 31, 2022  |  Prepared by: Falling Tree Media (Corey Zinn)

Executive Summary

— FB Unique Reach —
— FB Engagements —
— FB Net Followers —
— FB Page Views —
0 Klaviyo Campaigns —
0 Gmail Sends —
Baseline quarter. This is the earliest quarter in the dataset — no prior-quarter comparison available.

Quarter-over-Quarter Trends

Website & Search data not yet available. The westsidetogether.org domain was migrated to the WST GA4 property in early 2025. Website analytics begin Q2 2025.

Facebook & Instagram

MetricQ1 2022
FB Unique Reach—
FB Engagements—
FB Net Followers—
FB Page Views—
IG Followers— *

Email & Klaviyo

MetricQ1 2022
Klaviyo Campaigns0
Gmail Sends (whatsup@)0

whatsup@ Sends to Google Groups

GroupQ1 2022
collaborative@0
board@0
team@0
press@0
Implementation team groups (hort, disaster, families, communications, business) show zero sends via whatsup@ across all quarters.

Flickr

MetricQ1 2022
Photos Uploaded0
Videos Uploaded0
Total Views0
Albums Created2

Blog

MetricQ1 2022
Posts Published0

Channel Detail: Facebook

Q1 2022 Summary

MetricValue
Unique Reach—
Post Engagements—
Page Views—
New Followers—
Unfollows—
Net Follower Growth—
Current Followers—

Channel Detail: Instagram

Instagram was dormant in Q1 2022. Zero posts were published during the quarter. The account (@westsidetogether) was in transition from prior management. Current status: unknown followers, unknown historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in Q1 2022.

Gmail (whatsup@westsidetogether.org)

0 emails sent in Q1 2022 (after filtering automated traffic).

Channel Detail: Flickr

Q1 2022 Summary

MetricValue
Photos Uploaded0
Videos Uploaded0
Total Views (quarter uploads)0
Albums Created2
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Albums — Q1 2022

TitlePhotosVideosViewsEvent Date
Luna Park Artist Signs Installed15002022-02-26
Westside Champions Celebration 202212032022-03-13

Channel Detail: Blog

No blog posts published on westsidetogether.org during Q1 2022.

39 total posts on site.

What's Up Westside — Print Newsletter

What's Up Westside is a quarterly print newsletter delivering community events, resources, and updates directly to West Side residents. Published every quarter since Winter 2022.

Print Run & Distribution by Issue

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669
Spring 2026————
Average5,2062,6162,46561

14 issues published to date. All editions archived at westsidetogether.org/whats-up-westside/.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Raw data archived in reports/q1-2022/raw/.

WESTSIDE Together

Annual Communications & Analytics Report — 2026 PARTIAL YEAR
Period: January 1, 2026 – December 31, 2026  |  Prepared by: Falling Tree Media (Corey Zinn)
Partial Year Data: This annual report does not include a full four quarters of data. Only Q1 2026 have data. Metrics reflect only the quarters for which data was collected. Year-over-year comparisons should be interpreted with caution.

Annual Summary

2,105 Website Sessions -68% vs 2025
1,798 Active Users -66% vs 2025
18,873 Google Impressions -31% vs 2025
37,505 FB Unique Reach -83% vs 2025
+104 Net FB Followers (Year) -70% vs 2025
341 Organic Search Clicks -56% vs 2025

Quarterly Breakdown

MetricQ1 2026Q2 2026Q3 2026Q4 2026Annual Total
Sessions2,105———2,105
Active Users1,798———1,798
Engagement Rate21.3%———21.3%
Pageviews2,761———2,761
Google Impressions18,873———18,873
Google Clicks341———341
FB Reach37,505———37,505
FB Engagements4,806———4,806
FB Net Followers+104———+104
FB Page Views1,562———1,562
Klaviyo Campaigns00000
Gmail Sends3400034
Flickr Photos Uploaded27———27
Flickr Albums Created0———0
Blog Posts Published1———1

Year-over-Year Comparison

Metric20252026Change
Sessions6,6542,105-68%
Active Users5,2341,798-66%
Pageviews9,9972,761-72%
Google Impressions27,46118,873-31%
Google Clicks772341-56%
FB Reach219,15737,505-83%
FB Engagements28,2744,806-83%
FB Net Followers+348+104-70%
FB Page Views7,4711,562-79%
Klaviyo Campaigns440-100%
Gmail Sends9434-64%

Channel Detail: Website (GA4)

2026 Annual Totals

MetricValue
Sessions2,105
Active Users1,798
New Users1,770
Engagement Rate21.3%
Avg Session Duration (s)91.9
Pageviews2,761
Event Count7,900

GA4 data available for: Q1 2026. Other quarters not included in totals.

Channel Detail: Search Console

2026 Annual Totals

MetricValue
Total Clicks341
Total Impressions18,873
Avg CTR1.8%
Avg Position11.4

SC data available for: Q1 2026. Other quarters not included in totals.

Channel Detail: Facebook

2026 Annual Summary

MetricValue
Total Reach37,505
Total Engagements4,806
Total Page Views1,562
Followers Gained121
Unfollows17
Net Follower Growth+104
Current Followers (end of year)3,467

Top Posts of 2026

Merged across all quarters, deduplicated, sorted by reach.

DateExcerptReachClicksReactions
January 04, 2026As we start the first full week of 2026, we’re excited to introduce Joi Oden, WE...9,285861420
March 18, 2026We are so excited to share that Westside Together has been awarded funding from ...6,054311131
March 03, 2026Our Executive Director had such a wonderful time on Saturday at the Annual Heart...2,219417120
March 07, 2026📚✨ As we close out another busy week, we also want to celebrate Read Across Amer...1,806499135
February 25, 2026Today we attended Black Policy Day at the West Virginia State Capitol. Black P...1,684322105

Channel Detail: Instagram

Instagram was dormant for all of 2026. Zero posts were published during the year. The account (@westsidetogether) was in transition from prior management. Current status: 304 followers, 175 historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in 2026.

ListSubscribers (end of year)
Collaborative Partners265
Residents171

Gmail (whatsup@westsidetogether.org)

34 emails sent across 2026 (after filtering automated traffic).

Top Recipients (Annual)

RecipientMessages
westsidetogethercwv@gmail.com14
handrews@biblecenterchurch.com13
revnself@gmail.com9
amewlcc@gmail.com9
kckastan@msn.com9
TeamTecHipHop@gmail.com9
lbritton@wvhealthright.org8
aspireprojectwv@gmail.com8
tiffany@westsidetogether.org8
joi@westsidetogether.org8

Channel Detail: Google Groups

Group Inventory (end of 2026)

GroupMembersMessages (2026)
board@8—
business@261
classroom_teachers@0—
collaborative@273—
communications@19—
disaster@23—
families@42—
hort@221
hort2@2—
press@128—
team@5—
Total5482

Active Groups — 2026 Top Senders

business@ — 1 message

SenderMessages
admin@westsidetogether.org1

hort@ — 1 message

SenderMessages
joi@westsidetogether.org1
Note: Group activity is captured by scanning the admin@ inbox for messages addressed To/CC each group. Messages BCC'd to groups are delivered but not reflected in these counts.

Channel Detail: Flickr

2026 Annual Summary

MetricValue
Total Photos Uploaded27
Total Videos Uploaded2
Total Views517
Albums Created0
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Quarterly Breakdown

QuarterPhotosVideosViewsAlbums
Q1 20262725170

Top Photos by Views (2026)

TitleViewsDate Taken
What's Up Westside Deliveries602025-06-18
What's Up Westside Deliveries312025-06-18
IMG_2044212026-01-13
IMG_2014212026-01-13
Joi Oden192026-01-13
IMG_2011182026-01-13
IMG_2161182026-01-13
IMG_2283182026-01-13
What's Up Westside Deliveries182025-06-18
IMG_2274172026-01-13

Channel Detail: Blog

2026 Annual Summary

MetricValue
Posts Published1
Total Posts on Site39

Quarterly Breakdown

QuarterPosts Published
Q1 20261

All Posts — 2026

TitleCategoryDate
At the Table Together: West Side Community Dinner Supports John 6 Food PantryArticles2026-02-15

What's Up Westside — Print Newsletter

1 issue(s) published in 2026:

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Spring 2026————

1 issue(s) have incomplete print data — invoices not yet located.

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Annual data aggregated from quarterly reports in reports/.

WESTSIDE Together

Annual Communications & Analytics Report — 2025
Period: January 1, 2025 – December 31, 2025  |  Prepared by: Falling Tree Media (Corey Zinn)

Annual Summary

6,654 Website Sessions — vs 2024
5,234 Active Users — vs 2024
27,461 Google Impressions — vs 2024
219,157 FB Unique Reach +3099% vs 2024
+348 Net FB Followers (Year) +112% vs 2024
772 Organic Search Clicks — vs 2024

Quarterly Breakdown

MetricQ1 2025Q2 2025Q3 2025Q4 2025Annual Total
Sessions—1,5131,4453,6966,654
Active Users—1,2059443,0855,234
Engagement Rate—40.1%42.8%23.0%31.2%
Pageviews—2,4752,5834,9399,997
Google Impressions—5,0289,56412,86927,461
Google Clicks—124271377772
FB Reach35,64235,08051,55896,877219,157
FB Engagements2,7743,2795,99416,22728,274
FB Net Followers+42+43+66+197+348
FB Page Views1,0531,3522,1622,9047,471
Klaviyo Campaigns410171344
Gmail Sends1625242994
Flickr Photos Uploaded07,6577917849,232
Flickr Albums Created21661034
Blog Posts Published123612

Year-over-Year Comparison

Metric20242025Change
Sessions—6,654—
Active Users—5,234—
Pageviews—9,997—
Google Impressions—27,461—
Google Clicks—772—
FB Reach6,851219,157+3099%
FB Engagements10,65628,274+165%
FB Net Followers+164+348+112%
FB Page Views3,8877,471+92%
Klaviyo Campaigns844+450%
Gmail Sends3894+147%

Channel Detail: Website (GA4)

2025 Annual Totals

MetricValue
Sessions6,654
Active Users5,234
New Users5,159
Engagement Rate31.2%
Avg Session Duration (s)98.9
Pageviews9,997
Event Count28,590

GA4 data available for: Q2 2025, Q3 2025, Q4 2025. Other quarters not included in totals.

Top Pages (Q4 2025)

Per-quarter top-page lists cannot be aggregated; showing Q4 data.

PagePageviewsUsers
/1,080813
/housing/443253
/resources/327215
/news/302195
/about/242145
/best-of-the-west/5-students-cta/242192
/collaborative/226157
/disaster/199136
/connect/187135
/collaborative/shared-resources/137102

Traffic Sources (Q4 2025)

ChannelSessionsUsers
Direct2,4962,272
Organic Search567320
Organic Social372355
Paid Social9792
Unassigned6937
Referral3024
Email41

Channel Detail: Search Console

2025 Annual Totals

MetricValue
Total Clicks772
Total Impressions27,461
Avg CTR2.8%
Avg Position14.3

SC data available for: Q2 2025, Q3 2025, Q4 2025. Other quarters not included in totals.

Top Search Queries (Q4 2025)

Per-quarter query lists cannot be aggregated; showing Q4 data.

QueryClicksImpressionsCTRPosition
westside together8011172.1%1.0
west side together224944.9%1.0
mcgee foundation5726.9%7.9
miss ruby's corner market51513.3%6.5
free home repair for low-income2219.5%5.3
west side collaborative21311.5%2.1
westside home repair2633.3%9.2
cabin creek dental1714.3%10.4
carol hines11100.0%10.0
charities that help with home repairs11100.0%2.0

Channel Detail: Facebook

2025 Annual Summary

MetricValue
Total Reach219,157
Total Engagements28,274
Total Page Views7,471
Followers Gained441
Unfollows93
Net Follower Growth+348
Current Followers (end of year)3,362

Top Posts of 2025

Merged across all quarters, deduplicated, sorted by reach.

DateExcerptReachClicksReactions
January 15, 2025Westside, Charleston, and Kanawha County neighbors, do you have enough to eat? W...25,1731,779397
October 14, 2025🍗 West Side’s Own Miss Carol Wins “Best of the West”! 🏆 📍 Catch her while you c...14,0963,051867
November 28, 2025🎄 The West Side has a tree at Holly Jolly Brawley — and it might be the most col...5,8611,263189
October 08, 2025💼 Small businesses, entrepreneurs, and West Side neighbors — we want to hear fro...4,21178394
December 13, 2025A new documentary about the West Side is ready to share with neighbors this Sund...3,867239154
September 25, 2025⚠️ Help Shape the West Side Disaster Resiliency Plan! After the 2023 gas and wa...3,618289101
July 31, 2025🥵 Apply now for Emergency Utility Help (LIEAP) Before it's too late! The Emerge...3,40274751
December 08, 2025🌟 Congratulate Tiffany Tyson — Westside Together Foundation’s New Executive Dire...3,370549541
June 29, 2025🏀✨ Tomorrow is The Jungle 3-on-3 Tournament! Come out to the 2nd Avenue Communi...3,25955195
July 13, 2025🧡 Become a Home Ambassador on the West Side! Help connect your neighbors with h...3,16437975

Channel Detail: Instagram

2025 Annual Summary

MetricValue
Followers (end of year)304
Total Reach2,199
Profile Views113
Website Clicks3
Media Count175

Channel Detail: Email

Klaviyo

44 campaign(s) sent across 2025.

Gmail (whatsup@westsidetogether.org)

94 emails sent across 2025 (after filtering automated traffic).

Top Recipients (Annual)

RecipientMessages
westsidetogethercwv@gmail.com22
whatsup@westsidetogether.org16
mavery@westsidetogether.org9
carolynsueyoung@gmail.com5
westsidevista@westsidetogether.org5
bounces-251629@spmailtechnol.com4
marylin63@yahoo.com4
westsidetogether.org@bounce-sg.zoom.us3
westsideneighbor304@gmail.com3
shamikarobinson@communityworkswv.org3

whatsup@ Sends to Google Groups (Annual)

GroupMessages
collaborative@2
board@2
press@2
team@1

Channel Detail: Google Groups

Group Inventory (end of 2025)

GroupMembersMessages (2025)
board@8—
business@26—
classroom_teachers@0—
collaborative@273—
communications@19—
disaster@23—
families@42—
hort@2213
hort2@2—
press@128—
team@5—
Total54813

Active Groups — 2025 Top Senders

hort@ — 13 messages

SenderMessages
mavery@westsidetogether.org8
shamikarobinson@communityworkswv.org2
craigpetry@communityworkswv.org1
kjones@rccr.org1
corey@westsidetogether.org1
Note: Group activity is captured by scanning the admin@ inbox for messages addressed To/CC each group. Messages BCC'd to groups are delivered but not reflected in these counts.

Channel Detail: Flickr

2025 Annual Summary

MetricValue
Total Photos Uploaded9,232
Total Videos Uploaded186
Total Views66,810
Albums Created34
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Quarterly Breakdown

QuarterPhotosVideosViewsAlbums
Q1 20250002
Q2 20257,65713742,80416
Q3 20257911611,8996
Q4 20257843312,10710
Note: Q2 2025 reflects the initial bulk upload of historical event photos to the new Flickr Pro account. The high photo/album count represents a one-time backfill, not ongoing upload pace.

Albums in 2025

TitlePhotosVideosViewsEvent Date
Westside Collaborative Meetup - 2025 Mar 4842202025-03-03
Charleston Opioid Settlement Forum8072025-03-05
DEI Forum at Grace Bible Church9042025-04-04
GKVF Listening Tour9182025-04-15
Westside Together Team59022025-04-15
CAMC Mobile Care Connect35082025-04-22
West Side Socials 20252062025-05-01
Bishop Haley's 23rd Pastoral Anniversary10452025-05-02
Deanna McKinney Graduation Party121152025-05-10
PAAC Family Night 2025229132025-05-22
McGee Foundation Visits Charleston410202025-06-10
Westside Collaborative Meetup - 2025 Jun 1016711022025-06-10
Dad Joke Comedy Battle 2025 WSNA Fundraiser2450272025-06-14
Step By Step WV Summer Block Party Resource Fair 2025380122025-06-20
Juneteenth 20251980662025-06-20
NEW WV3012025-06-24
The Jungle Basketball Tournament 20251683392025-06-29
Accelerate WV18022025-06-29
Welcome Home Westside Summer Block Party 202568111332025-07-08
ASP Home Tours 2025620102025-07-16
Housing, Ownership, and Repair Implementation Team20811132025-07-30
Westside Connect48018212025-07-30
Westside Community Health Fair 20251283222025-09-06
Westside Collaborative Meetup - 2025 Fall2312872025-09-08
Charleston Land Reuse Agency Education Gathering7062025-10-07
Lot Jam 2025 at Phat Daddy's513122025-10-25
WST Disaster Resiliency & Response Team457272025-10-31
Housing Fair 2025547222025-11-01
Farm to Table Dinner at A More Excellent Way2360842025-11-13
New Executive Director Tiffany Tyson!17052025-11-18
...and 4 more albums

Top Photos by Views (2025)

TitleViewsDate Taken
Welcome Home Westside 2025 Summer1852025-07-08
Bishop Haley's 23rd Pastoral Anniversary1802025-05-02
The Jungle 20251752025-06-29
Juneteenth 20251742025-06-20
ASP Home Tours1722025-07-16
Westside Collaborative Meetup Summer 20251702025-06-10
Step by Step WV Summer Block Party Resource Fair 20251682025-06-20
Deanna McKinney Graduation Party1672025-05-10
Westside Collaborative Meetup Summer 20251652025-06-10
PAAC Family Night 20251602025-05-22

Channel Detail: Blog

2025 Annual Summary

MetricValue
Posts Published12
Total Posts on Site39

Quarterly Breakdown

QuarterPosts Published
Q1 20251
Q2 20252
Q3 20253
Q4 20256

Posts by Category (2025)

CategoryPosts
Best of the West5
Articles4
Announcements3

All Posts — 2025

TitleCategoryDate
Best of the West: Dr. Shanequa SmithBest of the West2025-12-17
Best of the West: Ashley McElweeBest of the West2025-12-16
Meet Tiffany Tyson, the new Westside Together Foundation Executive DirectorAnnouncements2025-12-05
Westside Wellness: FamilyCare Health CentersArticles2025-11-24
Best of the West: 5 StudentsBest of the West2025-11-17
Be a Part of the Westside Collaborative Holly Jolly Brawley Tree!Announcements2025-11-12
Grant Opportunities from Greater KanawhaAnnouncements2025-09-16
More than a Market: Miss Ruby’s grows food, pride, and possibilityArticles2025-08-11
Best of the West: Carol HinesBest of the West2025-07-15
Westside Wellness: CAMC Mobile Care ConnectArticles2025-06-06
Best of the West: Martha MitchellBest of the West2025-04-08
Westside Wellness: WV Health RightArticles2025-03-19

What's Up Westside — Print Newsletter

4 issue(s) published in 2025:

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Spring 20255,0002,4942,80577
Summer 20255,0002,4922,58069
Fall 20255,0002,4912,58069
Winter 20255,0002,4912,55669

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Annual data aggregated from quarterly reports in reports/.

WESTSIDE Together

Annual Communications & Analytics Report — 2024
Period: January 1, 2024 – December 31, 2024  |  Prepared by: Falling Tree Media (Corey Zinn)

Annual Summary

6,851 FB Unique Reach — vs 2023
10,656 FB Engagements — vs 2023
+164 FB Net Followers (Year) — vs 2023
3,887 FB Page Views — vs 2023
8 Klaviyo Campaigns —
38 Gmail Sends —

Quarterly Breakdown

MetricQ1 2024Q2 2024Q3 2024Q4 2024Annual Total
FB Reach———6,8516,851
FB Engagements——3,3827,27410,656
FB Net Followers——+53+111+164
FB Page Views——2,1991,6883,887
Klaviyo Campaigns00448
Gmail Sends0034438
Flickr Photos Uploaded00000
Flickr Albums Created41411635
Blog Posts Published22228

Year-over-Year Comparison

Metric20232024Change
FB Reach—6,851—
FB Engagements—10,656—
FB Net Followers—+164—
FB Page Views—3,887—
Klaviyo Campaigns08—
Gmail Sends038—

Channel Detail: Website (GA4)

Website analytics not available for 2024. The westsidetogether.org domain was migrated to WST's GA4 property in early 2025. No quarterly data includes GA4 metrics for this year.

Channel Detail: Search Console

Search Console data not available for 2024. The westsidetogether.org domain was migrated to WST's Search Console property in early 2025. No quarterly data includes SC metrics for this year.

Channel Detail: Facebook

2024 Annual Summary

MetricValue
Total Reach6,851
Total Engagements10,656
Total Page Views3,887
Followers Gained205
Unfollows41
Net Follower Growth+164
Current Followers (end of year)3,011

Top Posts of 2024

Merged across all quarters, deduplicated, sorted by reach.

DateExcerptReachClicksReactions
December 01, 2024Good news, Better news, Westside 🗞️ Good News : There is One FINAL chance to e...1,92040350
October 26, 2024Westside, it's happening! It's #fresh, it's #local, and it's finally here! 🥬 ...9752,042669
October 19, 2024🌟 Get Ready to Glow, Charleston! Join Us at the Glow Run 4 Recovery 5K! 🌟 ✨ Whe...9281215
December 25, 2024All throughout the office, there wasn't a peep. 🤫 No clack of a keyboard, or si...6786314
December 16, 2024Ahh, another local business is lost, WestSide. Go visit The Vandalia Co. While y...5735418
September 10, 2024Let’s #talkaboutit 👀 The new @cabincreekhealthsystems building on the #Westsid...19886
September 08, 2024📅 Mark your calendars for #NationalVoterRegistration Day! 🎉 🗓️ Tuesday, Septemb...7447
September 25, 2024🌟 Calling all teens! 🌟 Take a break from the hustle and join YWCA Charleston f...53116
August 18, 2024West Side! Care to help out your #CommUNITY? Support an organization that takes ...472314
September 02, 2024Wanted: Unemployed Seniors (55+) for paid training opportunities! Senior Commun...39126

Channel Detail: Instagram

2024 Annual Summary

MetricValue
Followers (end of year)304
Total Reach1,145
Profile Views66
Website Clicks2
Media Count175

Channel Detail: Email

Klaviyo

8 campaign(s) sent across 2024.

Gmail (whatsup@westsidetogether.org)

38 emails sent across 2024 (after filtering automated traffic).

Top Recipients (Annual)

RecipientMessages
kyra@westsidetogether.org18
mavery@westsidetogether.org10
info@kanawha.us4
mayorsoffice@cityofcharleston.org3
slotnick@baileywyant.com3
lancewheeler@kanawha.us3
commissionersalango@kanawha.us3
travis.stephens@cchswv.org3
mrscordon@gmail.com2
thegiftprojectwv@gmail.com2

Channel Detail: Google Groups

Group Inventory (end of 2024)

GroupMembersMessages (2024)
board@8—
business@26—
classroom_teachers@0—
collaborative@273—
communications@19—
disaster@23—
families@42—
hort@22—
hort2@2—
press@128—
team@5—
Total5480
Note: Group activity is captured by scanning the admin@ inbox for messages addressed To/CC each group. Messages BCC'd to groups are delivered but not reflected in these counts.

Channel Detail: Flickr

2024 Annual Summary

MetricValue
Total Photos Uploaded0
Total Videos Uploaded0
Total Views0
Albums Created35
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Quarterly Breakdown

QuarterPhotosVideosViewsAlbums
Q1 20240004
Q2 202400014
Q3 202400011
Q4 20240006

Albums in 2024

TitlePhotosVideosViewsEvent Date
Westside Collaborative Meetup - 2024 Mar 564572024-03-04
Celtic Jam at Wandering Wind Meadery33402024-03-14
Career Fair at Capitol High School4002024-03-14
What's Up Westside46252024-03-16
Miscellaneous35002024-04-03
Appalachian Tea4012024-04-19
Elk City Bistro11012024-04-25
YWCA Race to End Racism 2024322072024-04-26
Res Con 202456002024-04-26
Tymel McKinney Block Party 10 Year Annniversary 2024 April 2770132024-04-28
Senior Graduation Celebration - 2024 May 227022024-05-05
Westside Collaborative 2024 Summer44112024-06-11
Big Black Joy Fest 2024 June 24630132024-06-12
Father's Day 2024 with Step by Step38022024-06-14
Juneteenth 202462052024-06-18
Three Things Juneteenth 202434012024-06-18
Juneteenth at Capitol Market 2024660112024-06-21
The Jungle Basketball Tournament - 2024 June 301170222024-06-29
Westside Together Board12052024-07-18
Best of the West Award - Cydney Mason15042024-08-05
704 Beatrice Project - Appalachian Service Project210142024-08-17
WV Peers9022024-08-22
Tamarack Foundation Ripple6012024-08-22
Marie Ratrie Arboretum89022024-08-28
Kick Off to Recovery 20243212024-09-01
West Side Socials 202421082024-09-05
Westside Community Health Fair - 2024 Sep 713814462024-09-07
Westside Collaborative Meetup - 2024 Sep 101111272024-09-10
Save a Life Day 202427532024-09-26
Glow Run for Recovery 4K 2024164402024-10-19
...and 5 more albums

Channel Detail: Blog

2024 Annual Summary

MetricValue
Posts Published8
Total Posts on Site39

Quarterly Breakdown

QuarterPosts Published
Q1 20242
Q2 20242
Q3 20242
Q4 20242

Posts by Category (2024)

CategoryPosts
Articles4
Best of the West4

All Posts — 2024

TitleCategoryDate
Best of the West: Linesha FrithBest of the West2024-12-16
Westside Wellness: Cabin Creek Health SystemsArticles2024-11-14
Best of the West: Vandalyn JusticeBest of the West2024-09-13
Charleston’s Glow Run 4 Recovery 5K: A Vibrant Celebration of SupportArticles2024-08-15
Best of the West: Cydney MasonBest of the West2024-06-11
Westside Health Center Opens July 2024!Articles2024-05-23
Best of the West: Tom ToliverBest of the West2024-03-05
Black By God launches ‘Project Spotlight West’ seriesArticles2024-03-01

What's Up Westside — Print Newsletter

4 issue(s) published in 2024:

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Spring 20245,3002,7172,63065
Summer 20245,4442,7222,71066
Fall 20245,4442,7222,54566
Winter 20245,0002,5002,80574

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Annual data aggregated from quarterly reports in reports/.

WESTSIDE Together

Annual Communications & Analytics Report — 2023
Period: January 1, 2023 – December 31, 2023  |  Prepared by: Falling Tree Media (Corey Zinn)

Annual Summary

— FB Unique Reach — vs 2022
— FB Engagements — vs 2022
— FB Net Followers (Year) — vs 2022
— FB Page Views — vs 2022
0 Klaviyo Campaigns —
0 Gmail Sends —

Quarterly Breakdown

MetricQ1 2023Q2 2023Q3 2023Q4 2023Annual Total
FB Reach—————
FB Engagements—————
FB Net Followers—————
FB Page Views—————
Klaviyo Campaigns00000
Gmail Sends00000
Flickr Photos Uploaded00000
Flickr Albums Created9177235
Blog Posts Published42219

Year-over-Year Comparison

Metric20222023Change
FB Reach———
FB Engagements———
FB Net Followers———
FB Page Views———
Klaviyo Campaigns00—
Gmail Sends00—

Channel Detail: Website (GA4)

Website analytics not available for 2023. The westsidetogether.org domain was migrated to WST's GA4 property in early 2025. No quarterly data includes GA4 metrics for this year.

Channel Detail: Search Console

Search Console data not available for 2023. The westsidetogether.org domain was migrated to WST's Search Console property in early 2025. No quarterly data includes SC metrics for this year.

Channel Detail: Facebook

2023 Annual Summary

MetricValue
Total Reach—
Total Engagements—
Total Page Views—
Followers Gained—
Unfollows—
Net Follower Growth—
Current Followers (end of year)—

Channel Detail: Instagram

Instagram was dormant for all of 2023. Zero posts were published during the year. The account (@westsidetogether) was in transition from prior management. Current status: unknown followers, unknown historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in 2023.

Gmail (whatsup@westsidetogether.org)

0 emails sent across 2023 (after filtering automated traffic).

Channel Detail: Google Groups

Google Group data not available for 2023. Group activity scanning was added in a later phase.

Channel Detail: Flickr

2023 Annual Summary

MetricValue
Total Photos Uploaded0
Total Videos Uploaded0
Total Views0
Albums Created35
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Quarterly Breakdown

QuarterPhotosVideosViewsAlbums
Q1 20230009
Q2 202300017
Q3 20230007
Q4 20230002

Albums in 2023

TitlePhotosVideosViewsEvent Date
CommUNITY Wellness Center50012023-03-07
The Maker's Space55002023-03-07
Midian Safe Haven106052023-03-08
Goodwill Prosperity Center45012023-03-08
UUC Tai Chi Class33012023-03-12
Westside Collaborative Meetup - 2023 March 14107012023-03-14
Obi Henderson Community Service Awards 2023132012023-03-19
West Side Mingle at Northwestern Mutual16012023-03-23
Echo-Lit Seed Swap42022023-03-25
Orchard Manor Easter 2023117002023-04-02
Step By Step Spring Resource Fair 2023221042023-04-20
WV Health Right Blind Cooking Class120002023-04-20
WSNA Trash Forums20022023-04-27
YWCA Race to End Racism 2023540042023-04-28
Senior Graduation Celebration - 2023 May 6200072023-05-06
Best of Crete26002023-05-19
Wine Cellar Park18002023-06-07
2nd Ave Community Center9032023-06-07
West Side Art93072023-06-10
Bream SHOP Fair45022023-06-10
FamilyCare Bash 20231010132023-06-10
Robert's Running Shoe Store3002023-06-10
Westside Collaborative Meetup - 2023 June 1384012023-06-13
Flyers16012023-06-14
Juneteenth 2023412062023-06-16
Ice Cream and Arts Festivall 2023 June 17114032023-06-16
The Jungle Basketball Tournament - 2023 July 24800172023-07-01
Charleston Nano Brewery19002023-08-03
The Vibe Basketball Tournament Final 20236032023-08-03
Creating the Advantage Charleston City Council Proclamation6712023-08-07
...and 5 more albums

Channel Detail: Blog

2023 Annual Summary

MetricValue
Posts Published9
Total Posts on Site39

Quarterly Breakdown

QuarterPosts Published
Q1 20234
Q2 20232
Q3 20232
Q4 20231

Posts by Category (2023)

CategoryPosts
Best of the West6
Articles3

All Posts — 2023

TitleCategoryDate
Best of the West: Martec Washington & Shayla LeftridgeBest of the West2023-12-12
Best of the West: Jabbar ThompsonBest of the West2023-09-12
Elk City Artisanal Beverage TourArticles2023-09-01
Best of the West: Teresa BrownBest of the West2023-06-13
Best of the West: Sarah Porco & FamilyBest of the West2023-06-13
Best of the West: Reverend James EalyBest of the West2023-03-14
Where are the Computers?Articles2023-03-04
You Got It: Turan RushBest of the West2023-03-03
Maker Spaces & ResourcesArticles2023-03-01

What's Up Westside — Print Newsletter

4 issue(s) published in 2023:

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Spring 20235,3002,6512,12542
Summer 20235,3002,6502,09053
Fall 20235,3002,7172,34056
Winter 20235,3002,7172,63065

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Annual data aggregated from quarterly reports in reports/.

WESTSIDE Together

Annual Communications & Analytics Report — 2022
Period: January 1, 2022 – December 31, 2022  |  Prepared by: Falling Tree Media (Corey Zinn)

Annual Summary

— FB Unique Reach —
— FB Engagements —
— FB Net Followers (Year) —
— FB Page Views —
0 Klaviyo Campaigns —
0 Gmail Sends —

Quarterly Breakdown

MetricQ1 2022Q2 2022Q3 2022Q4 2022Annual Total
FB Reach—————
FB Engagements—————
FB Net Followers—————
FB Page Views—————
Klaviyo Campaigns00000
Gmail Sends00000
Flickr Photos Uploaded00000
Flickr Albums Created271313
Blog Posts Published01056

Channel Detail: Website (GA4)

Website analytics not available for 2022. The westsidetogether.org domain was migrated to WST's GA4 property in early 2025. No quarterly data includes GA4 metrics for this year.

Channel Detail: Search Console

Search Console data not available for 2022. The westsidetogether.org domain was migrated to WST's Search Console property in early 2025. No quarterly data includes SC metrics for this year.

Channel Detail: Facebook

2022 Annual Summary

MetricValue
Total Reach—
Total Engagements—
Total Page Views—
Followers Gained—
Unfollows—
Net Follower Growth—
Current Followers (end of year)—

Channel Detail: Instagram

Instagram was dormant for all of 2022. Zero posts were published during the year. The account (@westsidetogether) was in transition from prior management. Current status: unknown followers, unknown historical posts.

Channel Detail: Email

Klaviyo

Zero campaigns sent in 2022.

Gmail (whatsup@westsidetogether.org)

0 emails sent across 2022 (after filtering automated traffic).

Channel Detail: Google Groups

Google Group data not available for 2022. Group activity scanning was added in a later phase.

Channel Detail: Flickr

2022 Annual Summary

MetricValue
Total Photos Uploaded0
Total Videos Uploaded0
Total Views0
Albums Created13
Total Albums (account-wide)128
Total Photos (account-wide)9,640

Quarterly Breakdown

QuarterPhotosVideosViewsAlbums
Q1 20220002
Q2 20220007
Q3 20220001
Q4 20220003

Albums in 2022

TitlePhotosVideosViewsEvent Date
Luna Park Artist Signs Installed15002022-02-26
Westside Champions Celebration 202212032022-03-13
West Side Family Resource Center Opening - Step by Step WV56002022-04-22
Community Candidate Forum 2022104012022-05-03
West Side Neighborhoods6022022-05-11
WV Health Right10022022-05-12
Westside Together Early Action Projects 202234022022-06-01
The Jungle Basketball Tournament - 2022 July 2154032022-06-25
Westside Together Community Event14022022-06-25
OktoberWest 2022396012022-08-25
Westside Collaborative Meetup 2022 Oct 126012022-10-12
NEW WV Champions Celebration152022022-12-10
Westside Collaborative Meetup - 2022 Dec 1313022022-12-13

Channel Detail: Blog

2022 Annual Summary

MetricValue
Posts Published6
Total Posts on Site39

Quarterly Breakdown

QuarterPosts Published
Q1 20220
Q2 20221
Q3 20220
Q4 20225

Posts by Category (2022)

CategoryPosts
Best of the West3
Announcements2
Articles1

All Posts — 2022

TitleCategoryDate
Best of the West: Mr. Robert “Bob” HardyBest of the West2022-12-13
What’s New?Announcements2022-12-03
You Got It: Dr. Octavia CordonBest of the West2022-12-02
Kanawha Dreamers Family Support CenterArticles2022-12-01
Best of the West: HOPE Community Development CorporationBest of the West2022-10-12
Westside Together in Action!Announcements2022-06-11

What's Up Westside — Print Newsletter

1 issue(s) published in 2022:

IssueTotal PrintedMailed (USPS)Org DeliveriesSites
Winter 20225,3002,6501,65533

Prepared by Falling Tree Media for WESTSIDE Together under Contract Deliverable #10 (Quarterly Analytics & Reporting).

Data sources: Google Analytics 4, Google Search Console, Meta Graph API (Facebook + Instagram), Klaviyo API, Gmail API, Google Admin SDK (Groups), Flickr API, WordPress REST API (Blog). Annual data aggregated from quarterly reports in reports/.